Corporate Social Responsibility Gambling
A look at the seven best practices in corporate social responsibility (CSR). They include: setting measurable goals, stakeholder engagement,sustainability issues mapping, sustainability management systems (SMS), lifecycle assessment, sustainability/CSR reporting, and sustainability branding. By Cecilia Lu, Founder and Co-owner of Kiwano Marketing. Despite the fact that Ministry of Gambling is a non-profit organisation that is established to promote welfare and benefit in the Malaysian online casino industry, we have also strived to maintain Corporate Social Responsibility in order to perform our duty in the areas of responsible gaming and honest as well as transparent ratings and review on the Malaysia online casino companies. Abstract The paper deals with the problems of social responsibility of the firms in the gambling industry. Firstly, we review the literature on corporate social responsibility (CSR) as the basic. Corporate social responsibility areas and in identification of the corporate social responsibility indicators from the point of view of the gambling industry. 2 CSR and its Areas Literature includes a number of definitions of the corporate social responsibility (CSR), see Table 1. It is a subject matter of the interest of both.
Abstract
This chapter uses a case study approach to examine an innovative corporate social responsibility (CSR) program designed to engage and motivate employees. MGM Resorts International, one of the largest casino gaming corporations, debuted the “Inspiring Our World” program in 2012 and continues to use it as a guide for the company’s CSR efforts. This chapter looks specifically at the program’s internal efforts to involve employees in CSR actions and considers how a program of this sort can benefit the corporation via employee engagement. It also discusses the important role that HR managers can take in facilitating such a program to ensure it has the best chance at success.
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Citation
Strauss, J. (2017), 'Inspiring Employees through CSR: Lessons from a Gambling Giant', Pompper, D. (Ed.) Corporate Social Responsibility, Sustainability, and Ethical Public Relations (The Changing Context of Managing People), Emerald Publishing Limited, pp. 271-286. https://doi.org/10.1108/978-1-78714-585-620181011
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:Emerald Publishing Limited
Corporate Social Responsibility Gambling Laws
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